Media brands for the
Industrial Sector Automotive
We have been reporting on the automotive industry since 1911. Today, the agenda includes autonomous driving, connected cars, electric drives and the profound change in the automotive business. The major specialist media brands "Automobil Industrie" and "kfz-betrieb", as well as six further publications, provide information for everyone in the market, from trainees to top managers. We maintain one of the largest specialist automotive editorial offices in Europe.
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»Gebrauchtwagen Praxis«
"Practical advice is our priority, to be close to used car dealers is therefore our maxim."
"Gebrauchtwagen Praxis" covers a wide range of topics and is aimed at all managers and decision-makers in the used car business: from vehicle purchasing and sales, through used car marketing, legal and tax aspects to HR topics and service.
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»Kfz-Schadenmanager«
"The time is right for a new magazine on accident damage management."
"Kfz-Schadenmanager" prepares motor vehicle dealerships for the important topics of damage control and accident management.
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Vogel-FORMA
"We attach great importance to individual service. That's why we decided against anonymous hotlines and call centers."
Vogel-FORMA's eCommerce shop is geared specifically to the needs of vehicle dealers. This selection is perfectly tailored to the customers of the entire automotive trade.
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»autoKAUFMANN«
"Our system guarantees systematic job training in the automotive industry - multi-media-based and comprehensive."
The training journal is based on the official Vocational Training Ordinance and allows the company’s training plan to be coordinated systematically and in chronological order. In addition, "autoKAUFMANN" covers car and commercial vehicle topics relevant for the approximately 38,000 German vehicle dealerships.
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»kfz-betrieb«
"Since 1911, our most important concern has been to inform and connect people in the automotive industry."
"kfz-betrieb" addresses executives in trade and service. The specialist magazine reports on all sub-markets in the industry and publishes special sections on a regular basis. Numerous events and renowned awards enable readers to engage in active networking and direct face-to-face contact with executives and influencers in the automotive industry.
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»bike und business«
"We accompany, inspire, and motivate the bicycle industry on its way into the future."
"bike und business" is the official organ of the Federal Guild Association for the German Bike Mechanic Trade and is targeted at all bicycle dealers and workshop professionals in seven European countries. Exceptional events facilitate professional networking.
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»autoFACHMANN«
"Our system guarantees systematic job training in the automotive industry - multimedia-based and comprehensive."
The training journal is based on the official Vocational Training Ordinance and makes it possible to coordinate the company's training plan systematically and in chronological order. In addition, "autoFACHMANN" deals with car and commercial vehicle topics relevant for the approximately 38,000 German motor vehicle dealerships. "autoFACHMANN" supports the job training with official training plans, solution schemes required for the proof of knowledge, the interactive learning program "autoFACHMANN" Digital as well as examination training.
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»Automobil Industrie«
"At the heart of the industry - since 60 years. We analyze and discuss - critical and influential."
Since 1955, "Automobil Industrie" has been reflecting the entire world of mobility: trends and highlights from production and technology as well as market developments. Advertising customers bring their topics to the market in the right context - simple, fast, and effective.
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F+K Fahrzeug und Karosserie
"For more than 70 years, this specialist title has been indispensable in the market for bodywork, vehicle construction and paintwork."
F+K is the official organ of the Central Association of German Bodywork and Motor Vehicle Engineers (ZKF) and addresses all managers and decision-makers in bodywork and paintshops as well as in vehicle construction companies in the German-speaking region. The editorial focus is on car bodywork and vehicle construction, repair and paintwork, including a training section for professional bodywork and vehicle construction mechanics.
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Facts & Figures
Facts
printed copies are distributed to our readers per month.
unique visitors of the web portals per month.
registered individual contacts in this industry sector.
people are connected with us on social media networks.
Agency Services
Social Media Marketing
Social Media Marketing
Social media is as versatile as its users and therefore demands individual content. We create the basis for successful brand positioning by conveying a message in a creative and versatile way.
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Communication Consulting & Strategy
Communication Consulting & Strategy
Digitalization is a challenge for all companies. Digital transformation is continuously creating new topics across disciplines. Opportunities become goals, goals become new business models. Do you have the right strategy to grasp this change to achieve your goals? Are you using the right external and internal corporate communication strategies to successfully master this transformation? We can support and connect you.
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Content Marketing
Content Marketing
Whether print, web or mobile - in the digital age, content is crucial. High-quality content generates leads, creates reach, and provides industry-specific expertise. We develop high-quality content that increases brand awareness, delivers measurable results, and maximizes the effectiveness of your campaigns.
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